Have you wanted to sell your Shopify product in a newsletter? You could use a link to the product page and place this in your newsletter. What if I told you that you can by using a direct checkout link to increase conversions.
This is what we will be covering today!
To follow along this walkthrough you will need to have an existing Shopify store or you can sign-up for a FREE 14 day trial to follow along. You will also need a email marketing service like: Mailchimp, Mailerlite, etc.
From your Shopify admin click on the Plus sign next to Sales Channels:Once you click on this a pop window appears, from here find the **Buy Button** listing and then click on the **purple plus button.** On the next screen click on the **create checkout link**. Select your product and then click **select product**. On the next screen click **copy link**. For this example we will paste the link in a campaign on **Mailerlite**. Use a button to make it clear where to click and paste in the link. Be sure to update the text on this button to something like **Buy Now**. Now when this newsletter is sent out your customers can click on this to quickly purchase this product on checkout.